Surge Pricing Comes To The Restaurant Industry

An elite London restaurant is experimenting with surge pricing wrote Richard Vines: The Bob Bob Rica

People Are Using Ubers Instead Of Ambulances

Brad Jones wrote about an unexpected healthcare cost reduction method: Getting into an ambulance can

Why Have A President When You Can Have A Monarch?

Leslie Wayne wrote about today’s monarchists: The International Monarchist League argues that

 

The Cross Border Trade In Election Consulting

March 26, 2015 in Daily Bulletin

The Economist looked at the market for cross border election consulting:

  • Expert pollsters, strategists, and media analysts are hired by candidates in large countries to help them win elections.
  • However when the home country is going through a lull in between elections these same experts market themselves to countries abroad.
  • The trade flows both ways between developed and developing countries. South American experts have helped American candidates appeal to Hispanic voters.
  • At times you can tell a lot about a candidate based on the type of experts they hire. Pro-Russian candidates in ex-Soviet countries prefer Russian consultants, while their opposition usually prefer American ones.
  • At times foreign consultants can be seen as unpatriotic – perhaps this is why Israel’s Benjamin Netanyahu hinted that American forces were trying to unseat him in Israel’s most recent election.
  • What he failed to mention was that American strategists had also been hired by his party to help (successfully) win the campaign.

Read why Boris Yeltsin had to go through his daughter to get campaign advice, how consultants helped Hugo Chavez win Venezuelan elections despite his cancer diagnosis, how Americans are influencing Britain’s upcoming election, and more over here.

Source: The Economist

Your Guide To Pricing During The Zombie Apocalypse

March 23, 2015 in Editorial

This week is the Walking Dead finale, which means that a whole load of people are reviewing their zombie defense plans. We tried to make ours a little simpler, by saying that instead of buying things now (e.g. silencers, which look a little suspicious) we could just trade for them with other survivors when the dead are walking. But this got us wondering; how does pricing work in the apocalypse? Read the rest of this entry →

Why A Tire Company Tells Us Which Restaurants To Go To

March 23, 2015 in Daily Bulletin

The Michelin guide to restaurants has been published for over a century and can make or break the reputation of a restaurant. Yet Michelin, the company, is mostly known for selling tires. MessyNessy explained how a tire manufacture became the arbiter of restaurant quality:

  • When the first guide was published, in 1900, the entire country of France only had 3,000 cars on the road.
  • To increase demand for cars, and thus the company’s tires, Michelin executives needed to give people a reason to want to buy a car to get around.
  • Enter the first Michelin guide which was given away for free and provided tourist tips, maps, and, of course, instructions for changing tires.
  • After the First World War, in the 1920s, the company began to charge for the guide, as they were afraid that by giving it away for free, they were suggesting that the insights it contained weren’t worth much.
  • The restaurant section of it was a particular success and the company began recruiting anonymous inspectors to evaluate eateries.
  • In 1926 the guide started awarding individual stars to the best restaurants.
  • Then in the 1930s it moved to a three star system to communicate the relative quality of restaurants.
  • Now the guide’s history and its prestige keep the guide going – although the company still just mostly sells tires.

Read about the guide, what it used to look like in the past, how it was advertized, where it spread, and more over here.

Source: Messy Nessy Chic

The Economics Of Metallica

March 22, 2015 in Daily Bulletin

The authors of Into the Black: The Inside Story of Metallica, 1991-2014 provided some insights about the metal band’s finances in an interview with Jamie Blaine:

  • In the book the authors write that since the year 2010 the band has likely lost more money than it has made.
  • This is in part due to the Orion Music + More travelling musical festival set up by the band, which ended up being a financial disaster.
  • They also worked on a movie, Metallica – Through the Never. The cost of making it ballooned to $32 million and it is thought to have recouped just a fraction of that.
  • Keeping in mind the costs of staff, crew, and other expenses, the band has probably spent more than it has earned.
  • The band likely tours Europe in the summers more out of the necessity to earn a few (million) bucks than by choice.

Read more of the interview to get a deeper insight into the band, its history, and its future here.

Source: The Weeklings

Via: Supajam, Ultimate Guitar

The Economics Of Airplane Models

March 20, 2015 in Daily Bulletin

Scott Mayerowitz explained the importance of model airplanes in the airline industry:

  • Models of commercial airplanes – typically between one and two feet long – are used to initiate sales conversations or close deals.
  • They can pique the interest of the buyer. Executives will go in to make a sale with high quality models of the planes they’re trying to sell.
  • They’ll then leave the planes with the potential target as they’re more memorable than simple business cards, and unlike other gifts, usually are displayed prominently instead of locked in a closet.
  • Airbus, one of the two leading aircraft manufacturers, took in orders for about 1,500 airplanes last year and ordered 30,000 models of its aircraft.
  • The models first became popular after World War 2 when companies tried to encourage travelers to try flying on an airplane.
  • The models – often with an interior cut out – helped potential passengers understand what the flying experience would be like.
  • One major company sells models costing up to $1,500 each. All in all it sells 15,000 models, generating revenues of $10 million a year.

Read more about the practice, see some photos showing how the models are made, and find out other details here.

Source: Associated Press

The ATM Didn’t Kill Bank Tellers. It Helped Them

March 19, 2015 in Daily Bulletin

ATMs making bank tellers obsolete is thought by some to be a foretelling of a grim future where humans find that they can no longer compete with machines for jobs. Turns out that ATMs haven’t actually been that bad for bank tellers, according to Timothy Taylor:

  • After ATMs arrived the number of bank tellers actually slightly increased.
  • This was in part because with ATMs banks could have a greater number of smaller branches. While each branch didn’t employ many tellers, the greater number of branches boosted the overall employment figures.
  • Bank tellers also evolved to provide higher value services such as solving financial problems, creating demand for a new type of employee.
  • This example indicates that instead of worrying about a lack of jobs in the future, we should actually be worried about people not having the skills for the types of jobs that will be created in the Second Machine Age.

See a chart showing how the number of tellers and ATMs have changed through the years, what we should make of all this, and more over here.

Source: Conversable Economist

Via: Marginal Revolution

Product Placement In Adult Entertainment

March 18, 2015 in Daily Bulletin

Allison Elkin wrote about the next frontier for online adult entertainment: product placement.

  • With the rise of free online video sharing sites, creators of adult videos have found it increasingly difficult to make money.
  • Now those in the industry are finding that they can increase revenue by promoting brands.
  • One sugar-daddy dating site used adult video stars to endorse their site. They also appointed an experienced adult video actress to run the company.
  • Other videographers have found that there’s demand to include branded cigarettes, lubricants, condoms, and, in one case, an energy drink.

Read more about the shift here.

Source: Vice

When The President Commemorates The Dead

March 17, 2015 in Daily Bulletin

Juliet Eilperin wrote about the statements that American Presidents release commemorating the dead:

  • There are no formal rules to who a President does and doesn’t honour upon their passing.
  • Reagan, for example, limited his accolades to individuals who had held office, and the Hollywood figures he had personally known.
  • Obama is freer with his statements, frequently recognizing cultural leaders such as Leonard Nimoy, Star Trek’s Spock.
  • Analysis shows that over a quarter of the dead that Obama has recognized were African American. As a proportion the second George Bush recognized less than half as many.
  • Obama has also released more statements upon the passing of Latinos, Asian Americans, and Native Americans.
  • George Bush, in contrast, was more likely to commemorate religious leaders, dignitaries, and even Presidential pets.
  • The statements themselves are often written by aides, but the President will often review, perhaps edit, and then sign off on them.
  • The messages are rarely written in advance. Each death leads to a scramble to put some words together.
  • At times there is confusion over whether or not the President should say something. Bill Clinton ultimately decided to say nothing upon the passing of Kurt Cobain, afraid that doing so could spur copycat suicides.

The full article includes many more details including how Nixon’s death was approached, interesting figures that have been recognized by Presidents past and present, and other fascinating tidbits of information. You should read it here.

Source: The Washington Post

The Economics Of Psychics

March 16, 2015 in Daily Bulletin

John Surico looked at how psychics stay in business in some of the most expensive neighbourhoods in New York City:

  • Psychics charge anywhere between $25 for ten minutes of reading to $300 an hour.
  • Their business model is set up to entice you into asking for additional insights – requiring additional money.
  • The psychics also seem to benefit from repeat customers who come to find out more about their future.
  • A client might also be enticed back by the offer of a different set of services – the reading of tarot cards, instead of palm reading, for example.
  • Interviews indicate that some psychics – which are predominantly female – are supported by the main breadwinner’s of the family.
  • Others seem to have day jobs that they primarily focus on, using psychic readings as a source of side income.
  • Masters of the occult seem to thrive in times of war and economic depression. People want reassurance about their future, or they want investment tips from those who may have the sight.

Surico visited multiple psychics to form his insights. You can find more descriptions of what he found here.

Source: Vice

Whatever Happened To Kellogg’s Breakfast Cereals?

March 15, 2015 in Daily Bulletin

Chances are that you grew up eating Tony the Tiger’s Frosted Flakes, Froot Loops, or one of the other cereals that Kellogg’s made. Sales, however, have been declining for a while now. Why?

  • In the 18th century breakfast was composed of little more than leftover’s from the previous day.
  • Then Will K. Kellogg, the founder of Kellogg’s, helped create corn flakes and turn cereal into a breakfast food.
  • The company really took off during the baby boom era when mothers appreciated the convenience of putting out a bowl of cereal for their husbands and children before they left the home.
  • Now both partners in a marriage are usually working and they prefer the even greater convenience of picking up breakfast on the way to work.
  • Those who stay at home take the time to cook more elaborate breakfasts such as eggs, oatmeal, and pancakes.
  • There’s a rising dislike of carbohydrates in America – a problem for a company whose cereals are made mainly from corn, oats, or rice.

Read more about the company, its history, its attempts to solve the problem, what it might do next, and why it has plenty of time to figure things out over here.

Source: Bloomberg