{"id":8925,"date":"2013-05-30T09:00:38","date_gmt":"2013-05-30T13:00:38","guid":{"rendered":"http:\/\/www.Centives.net\/S\/?p=8925"},"modified":"2013-05-30T07:07:11","modified_gmt":"2013-05-30T11:07:11","slug":"the-rise-of-the-mall-kiosk","status":"publish","type":"post","link":"https:\/\/www.Centives.net\/S\/2013\/the-rise-of-the-mall-kiosk\/","title":{"rendered":"The Rise Of The Mall Kiosk"},"content":{"rendered":"<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" src=\"http:\/\/www.Centives.net\/S\/wp-content\/uploads\/2013\/05\/052813_0245_TheRiseOfTh1.jpg\" width=\"640\" height=\"425\" \/><\/p>\n<p>Long derided as the tacky underbelly of the mall shopping experience, carts and kiosks are now rapidly spreading and dominating sales writes John Grossmann:<\/p>\n<ul>\n<li>In an evolution from the early days, malls have adapted to better serve kiosks by installing electrical outlets and better lighting in the middle of mall walkways.<\/li>\n<li>The kiosks have also used technology to boost sales. Tablets are used to showcase merchandise and send commands to a warehouse to ship products directly to a customer&#8217;s home.<\/li>\n<li>Kiosks have some natural advantages over standard retail stores. By being in the very center of the mall they don&#8217;t have to draw customers in \u2013 instead customers flow by and the open nature of the kiosks means that customers are exposed to all of the products available.<\/li>\n<li>Kiosks also pay lower rent, cost less to construct, and employ fewer people thus lowering labour costs.<\/li>\n<li>Experts believe that some kiosk chains do over $100 million in business every year.<\/li>\n<\/ul>\n<p>Read more about the rise of kiosks, stories from those who have run successful chains, and some myths about kiosk stores over <a href=\"http:\/\/www.nytimes.com\/2013\/05\/23\/business\/smallbusiness\/hidden-in-plain-sight-tiny-mall-kiosks-make-a-surprisingly-big-impact.html?emc=eta1&amp;pagewanted=all\">here<\/a>.<\/p>\n<p>Source: <a href=\"http:\/\/www.nytimes.com\/2013\/05\/23\/business\/smallbusiness\/hidden-in-plain-sight-tiny-mall-kiosks-make-a-surprisingly-big-impact.html?emc=eta1&amp;pagewanted=all\">The New York Times<\/a><\/p>\n<p>Via: <a href=\"http:\/\/marginalrevolution.com\/marginalrevolution\/2013\/05\/assorted-links-805.html\">Marginal Revolution<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Long derided as the tacky underbelly of the mall shopping experience, carts and kiosks are now rapidly spreading and dominating sales writes John Grossmann: In an evolution from the early days, malls have adapted to better serve kiosks by installing electrical outlets and better lighting in the middle of mall walkways. The kiosks have also [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8924,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-8925","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-daily-bulletin"],"jetpack_featured_media_url":"https:\/\/www.Centives.net\/S\/wp-content\/uploads\/2013\/05\/052813_0245_TheRiseOfTh1.jpg","_links":{"self":[{"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/posts\/8925","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/comments?post=8925"}],"version-history":[{"count":2,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/posts\/8925\/revisions"}],"predecessor-version":[{"id":8938,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/posts\/8925\/revisions\/8938"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/media\/8924"}],"wp:attachment":[{"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/media?parent=8925"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/categories?post=8925"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/tags?post=8925"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}