{"id":6692,"date":"2012-11-03T09:00:47","date_gmt":"2012-11-03T13:00:47","guid":{"rendered":"http:\/\/www.Centives.net\/S\/?p=6692"},"modified":"2012-11-03T10:30:52","modified_gmt":"2012-11-03T14:30:52","slug":"the-people-who-make-social-games-possible","status":"publish","type":"post","link":"https:\/\/www.Centives.net\/S\/2012\/the-people-who-make-social-games-possible\/","title":{"rendered":"The People Who Make Social Games Possible"},"content":{"rendered":"<p style=\"text-align: center;\"><img decoding=\"async\" src=\"http:\/\/www.Centives.net\/S\/wp-content\/uploads\/2012\/11\/110312_0724_ThePeopleWh1.png\" alt=\"\" \/><\/p>\n<p>Some of the most popular games are free to play thanks to a small group of players writes Ryan Rigney:<\/p>\n<ul>\n<li>Some of the most popular games have adopted a &#8220;freemium&#8221; model where the game itself is free to play, but players willing to spend real money are allowed to purchase in-game items. These purchases pay for the games&#8217; development costs.<\/li>\n<li>The developers rely on players called whales \u2013 individuals willing to invest significant amounts of cash into the game.<\/li>\n<li>Each game generally has only a few whales that drive the revenues for the game. The top 10 percent of spenders can make up 50% of revenue.<\/li>\n<li>Opponents of the practice say that these people are simply buying their way to victory.<\/li>\n<li>Defenders point out that fans of rock bands aren&#8217;t faulted for obsessively spending money on buying every bit of the band&#8217;s memorabilia.<\/li>\n<\/ul>\n<p>Read more about the people who subsidize your games so that you can play them for free over <a href=\"http:\/\/www.wired.com\/gamelife\/2012\/11\/meet-the-whales\/all\/\">here<\/a>.<\/p>\n<p>Source: <a href=\"http:\/\/www.wired.com\/gamelife\/2012\/11\/meet-the-whales\/all\/\">Wired<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Some of the most popular games are free to play thanks to a small group of players writes Ryan Rigney: Some of the most popular games have adopted a &#8220;freemium&#8221; model where the game itself is free to play, but players willing to spend real money are allowed to purchase in-game items. These purchases pay [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6691,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-6692","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-daily-bulletin"],"jetpack_featured_media_url":"https:\/\/www.Centives.net\/S\/wp-content\/uploads\/2012\/11\/110312_0724_ThePeopleWh1.png","_links":{"self":[{"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/posts\/6692","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/comments?post=6692"}],"version-history":[{"count":4,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/posts\/6692\/revisions"}],"predecessor-version":[{"id":6695,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/posts\/6692\/revisions\/6695"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/media\/6691"}],"wp:attachment":[{"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/media?parent=6692"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/categories?post=6692"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/tags?post=6692"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}