{"id":3082,"date":"2012-03-11T12:00:12","date_gmt":"2012-03-11T16:00:12","guid":{"rendered":"http:\/\/www.Centives.net\/S\/?p=3082"},"modified":"2012-03-11T01:51:32","modified_gmt":"2012-03-11T06:51:32","slug":"100-years-of-oreos","status":"publish","type":"post","link":"https:\/\/www.Centives.net\/S\/2012\/100-years-of-oreos\/","title":{"rendered":"100 Years of Oreos"},"content":{"rendered":"<p style=\"text-align: center;\"><img decoding=\"async\" src=\"http:\/\/www.Centives.net\/S\/wp-content\/uploads\/2012\/03\/031012_0350_100YearsofO1.png\" alt=\"\" \/><\/p>\n<p>This month marked the 100<sup>th<\/sup> anniversary of The Oreo. Brian Palmer discussed the longevity of the delightful treat:<\/p>\n<ul>\n<li>The Oreo was not the first sandwich cookie on the market. Sunshine Baking had been selling Hydroxes for a couple of years before Oreos hit the market.<\/li>\n<li>However the parent company behind Oreo had significantly more marketing power, and was able to advertise its sandwich cookie more effectively.<\/li>\n<li>But why has the Oreo survived so long while other cookies from the same company haven&#8217;t? Some argue it&#8217;s because of the unique name. Others say that it&#8217;s because, just like eggs, there are numerous ways to consume the treat. Still others argue that it&#8217;s because it&#8217;s challenging to perfectly disassemble the cookie, enticing consumers to repeatedly try and thus eat more cookies.<\/li>\n<li>In 1982 ten cents of every dollar spent on cookies were spent on Oreos.<\/li>\n<li>The name of the parent company of Oreo, &#8220;Nabisco&#8221; is actually a shortening of National Biscuit Company<\/li>\n<\/ul>\n<p>To read what &#8220;Oreo&#8221; means, why the visual design of the Oreo might have mattered, and why Nabisco had a troubling time penetrating the Jewish market click <a href=\"http:\/\/www.slate.com\/articles\/business\/explainer\/2012\/03\/oreo_turns_100_why_has_the_cookie_lasted_this_long_.html\">here<\/a>.<\/p>\n<p>Source: <a href=\"http:\/\/www.slate.com\/articles\/business\/explainer\/2012\/03\/oreo_turns_100_why_has_the_cookie_lasted_this_long_.html\">Slate<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This month marked the 100th anniversary of The Oreo. Brian Palmer discussed the longevity of the delightful treat: The Oreo was not the first sandwich cookie on the market. Sunshine Baking had been selling Hydroxes for a couple of years before Oreos hit the market. However the parent company behind Oreo had significantly more marketing [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3081,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3082","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-daily-bulletin"],"jetpack_featured_media_url":"https:\/\/www.Centives.net\/S\/wp-content\/uploads\/2012\/03\/031012_0350_100YearsofO1.png","_links":{"self":[{"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/posts\/3082","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/comments?post=3082"}],"version-history":[{"count":3,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/posts\/3082\/revisions"}],"predecessor-version":[{"id":3099,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/posts\/3082\/revisions\/3099"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/media\/3081"}],"wp:attachment":[{"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/media?parent=3082"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/categories?post=3082"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/tags?post=3082"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}