{"id":15615,"date":"2017-08-23T09:00:09","date_gmt":"2017-08-23T13:00:09","guid":{"rendered":"http:\/\/www.Centives.net\/S\/?p=15615"},"modified":"2017-08-22T01:35:10","modified_gmt":"2017-08-22T05:35:10","slug":"the-economics-of-the-bugatti-veyron","status":"publish","type":"post","link":"https:\/\/www.Centives.net\/S\/2017\/the-economics-of-the-bugatti-veyron\/","title":{"rendered":"The Economics Of The Bugatti Veyron"},"content":{"rendered":"<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.Centives.net\/S\/wp-content\/uploads\/2017\/08\/082217_0435_TheEconomic1.jpg\" alt=\"\" width=\"641\" height=\"314\" \/><\/p>\n<p>Christoph Rauwald wrote about super cars:<\/p>\n<ul>\n<li>The Bugatti Veyron had a limited production run of 450 cars. Each one started at $1.85 million.<\/li>\n<li>Yet somehow the company is estimated to have lost over $5 million for each car sold.<\/li>\n<li>Executives at parent company Volkswagen point to the research and development costs of building one of the world&#8217;s fastest cars as a prime reason for the Veyron&#8217;s poor financial performance.<\/li>\n<li>They also argue that Bugatti&#8217;s reputation helps sell other Volkswagen luxury brands like Porsche and Audi.<\/li>\n<li>And management points out that the amount lost on the Bugatti brand is peanuts compared to what other car makers invest in projects like Formula 1 Racing.<\/li>\n<li>Prices could increase. Buyers can afford it \u2013 the average Bugatti owner has 84 other cars, 3 jets, and a yacht.<\/li>\n<li>The carmaker is experimenting with addons like a built-in caviar tray created by a 250-year-old porcelain maker, to further extend its luxury appeal.<\/li>\n<\/ul>\n<p>Read more on <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2014-10-01\/vw-s-1-85-million-bugatti-escapes-cuts-as-successor-eyed\">Bloomberg<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Christoph Rauwald wrote about super cars: The Bugatti Veyron had a limited production run of 450 cars. Each one started at $1.85 million. Yet somehow the company is estimated to have lost over $5 million for each car sold. Executives at parent company Volkswagen point to the research and development costs of building one of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":15614,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-15615","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-daily-bulletin"],"jetpack_featured_media_url":"https:\/\/www.Centives.net\/S\/wp-content\/uploads\/2017\/08\/082217_0435_TheEconomic1.jpg","_links":{"self":[{"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/posts\/15615","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/comments?post=15615"}],"version-history":[{"count":3,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/posts\/15615\/revisions"}],"predecessor-version":[{"id":15634,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/posts\/15615\/revisions\/15634"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/media\/15614"}],"wp:attachment":[{"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/media?parent=15615"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/categories?post=15615"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/tags?post=15615"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}