{"id":10040,"date":"2013-11-10T12:00:37","date_gmt":"2013-11-10T17:00:37","guid":{"rendered":"http:\/\/www.Centives.net\/S\/?p=10040"},"modified":"2013-11-10T12:07:30","modified_gmt":"2013-11-10T17:07:30","slug":"why-have-e-book-sales-flattened","status":"publish","type":"post","link":"https:\/\/www.Centives.net\/S\/2013\/why-have-e-book-sales-flattened\/","title":{"rendered":"Why Have e-book Sales Flattened?"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-10041\" alt=\"vocabulary-phrases-books-v-kindle\" src=\"http:\/\/www.Centives.net\/S\/wp-content\/uploads\/2013\/11\/vocabulary-phrases-books-v-kindle.jpg\" width=\"615\" height=\"365\" srcset=\"http:\/\/www.Centives.net\/S\/wp-content\/uploads\/2013\/11\/vocabulary-phrases-books-v-kindle.jpg 615w, http:\/\/www.Centives.net\/S\/wp-content\/uploads\/2013\/11\/vocabulary-phrases-books-v-kindle-300x178.jpg 300w\" sizes=\"auto, (max-width: 615px) 100vw, 615px\" \/><\/p>\n<p>E-book reader sales grew by 252% in 2010, but only 5% in 2013. What has caused this drastic decline? \u00a0Nicholas Carr offers some suggestions:<\/p>\n<ul>\n<li>E-books may be suited to some genres better than others. It may be lovely reading novels on an e-book reader, but not so great for flicking between equations in a textbook. Perhaps the e-book is, like the audio book, a complement to the paperback but not a replacement.<\/li>\n<li>Early enthusiastic adopters already have one, and other people are more reluctant to transfer from hard copies. 59% of Americans have &#8216;no interest&#8217; in e-books.<\/li>\n<li>Prices for e-books have not fallen as drastically as expected, and are in many cases the same as paperbacks. One analyst suggests Amazon has seen the plateau in e-book sales and is no longer willing to invest in loss-leaders.<\/li>\n<li>Or maybe buyers of e-book readers had more colourful motives; 50 Shades of Grey aside, the UK e-book best seller list is full of erotic fiction. More socially acceptable to have a Kindle on the kitchen table than shelves full of Mills and Boon, perhaps?<\/li>\n<\/ul>\n<p>For the full article click <a href=\"http:\/\/www.roughtype.com\/?p=3590\">here<\/a>, or for a short but infographic friendly response from the Ivy Business Review click <a href=\"http:\/\/iveybusinessreview.ca\/cms\/3661\/3661\/\">here<\/a>. We have previously looked at the economics of daily ebook deals, have a look over\u00a0<a href=\"http:\/\/www.centives.net\/S\/2013\/the-economics-of-daily-ebook-deals\/\">here<\/a><\/p>\n<p>Source: <a href=\"http:\/\/iveybusinessreview.ca\/cms\/3661\/3661\/\">Rough Type<\/a><\/p>\n<p>via: <a href=\"http:\/\/iveybusinessreview.ca\/cms\/3661\/3661\/\">Ivy Business Review<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>E-book reader sales grew by 252% in 2010, but only 5% in 2013. What has caused this drastic decline? \u00a0Nicholas Carr offers some suggestions: E-books may be suited to some genres better than others. It may be lovely reading novels on an e-book reader, but not so great for flicking between equations in a textbook. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10041,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-10040","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-daily-bulletin"],"jetpack_featured_media_url":"https:\/\/www.Centives.net\/S\/wp-content\/uploads\/2013\/11\/vocabulary-phrases-books-v-kindle.jpg","_links":{"self":[{"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/posts\/10040","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/comments?post=10040"}],"version-history":[{"count":5,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/posts\/10040\/revisions"}],"predecessor-version":[{"id":10046,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/posts\/10040\/revisions\/10046"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/media\/10041"}],"wp:attachment":[{"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/media?parent=10040"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/categories?post=10040"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.Centives.net\/S\/wp-json\/wp\/v2\/tags?post=10040"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}